Jim Quintrell from the Meetings Benchmark joined the latest edition of the Event Industry News podcast.
Jim has worked in the meetings and events industry for over 20 years, and always on the agency side of the sector. Three years ago, he was one of the founders of Conference Doctor, working with organisations on commercial strategies and procurement. Whilst delivering that service, one of the things they wanted to do was to try and provide an impartial and independent source for benchmarking meeting rates, which is where the idea for The Meetings Benchmark was born.
Five years on and Jim talks to James Dickson about how the service is now benefiting organisers when they are setting their rates and calculating margins. The ability they now have is to go online and look up pricing for any given city, accessing current and historic delegate rates in order to price their own event.